Domino's Pizza has introduced two significant promotional initiatives designed to provide customers with complimentary pizzas. These programmes, detailed in recent announcements, outline specific methods for obtaining free products through digital orders and third-party partnerships. The primary offers include the Domino's Emergency Pizza programme and a collaborative giveaway with Uber Eats.
Domino's Emergency Pizza Programme
The Domino's Emergency Pizza programme has returned for a second year, offering customers a free medium, two-topping pizza to be used "whenever they need it most". This initiative is available to Domino's customers who place a qualifying online order for delivery or digital carryout.
Eligibility and Redemption Process
To receive an Emergency Pizza, customers must place an order of $7.99 or more through the Domino's website or digital platforms. Once the order is confirmed, the free pizza is automatically credited to the customer's Domino's Rewards account under the "My Deals & Rewards" section. The offer is valid for orders placed between October 8, 2024, and January 19, 2025.
The programme is designed to function as a standby credit. Domino's describes the Emergency Pizza as a resource for unexpected situations, such as a failed dinner experiment or a lack of time to purchase groceries.
Redemption Timeframe
Upon receipt, the Emergency Pizza must be redeemed within 30 days. The pizza is available as a medium, two-topping option. The source material does not specify restrictions on crust types for the Emergency Pizza, though the Uber Eats partnership excludes handmade pan and gluten-free crusts.
Brand Partnerships
For the 2024/2025 iteration of the programme, Domino's has partnered with Amazon's Twitch and Olive & June to expand the reach of the Emergency Pizza concept.
- Gaming Integration: Domino's has integrated the Emergency Pizza programme into a new Fortnite game called "The Glitch," developed by Amazon and Twitch. This marks Domino's debut in the gaming sector. The integration includes a Domino's-branded "Red vs. Blue" experience within the game.
- Beauty Collaboration: A partnership with Olive & June has resulted in limited-edition manicure kits. These kits include Domino's-branded nail polish colours named "carryout" (red) and "delivery" (blue), along with a quick-dry top coat. The kits also feature pizza topping nail stickers. Additionally, press-on nail designs are available, including "I Heart Pizza French," "Secret Sauce Velvet," and "Extra Cheese Please."
Gifting Options
Domino's has introduced pizza emergency gift cards, available at select Kroger stores and via dominos.com, allowing customers to gift a meal to others.
Domino's and Uber Eats Partnership
Domino's and Uber Eats have announced a collaboration to give away $10 million worth of free pizza. This promotion is specifically for customers ordering Domino's through the Uber Eats platform in the United States.
Offer Details
Customers who order Domino's on Uber Eats and meet the store's delivery minimum are eligible to receive a free medium, two-topping pizza. The available crust options for this offer are hand-tossed, crunchy thin, or New York style. The handmade pan and gluten-free crusts are excluded.
Redemption Process
To redeem the offer, customers must add a medium, two-topping pizza to their cart via the Uber Eats app. Once the store's delivery minimum is met, the price of the pizza is automatically deducted from the total.
Availability and Limits
The promotion began on May 30, 2024, and is set to conclude on August 11, 2024, or earlier if the allocated free pizzas are fully awarded. Customers are limited to redeeming one free pizza per week during the promotional period.
Company Context
Domino's Pizza, founded in 1960, is recognised as the largest pizza company globally, with a significant presence in both delivery and carryout sectors. The company operates over 20,900 stores across more than 90 markets. For the trailing four quarters ending June 16, 2024, Domino's reported global retail sales exceeding $18.7 billion.
In a related customer appreciation effort, Domino's has also addressed the topic of tipping. The company noted the increasing prevalence of tip screens and the pressure to tip, even when no extra service is provided. In response, Domino's initiated a programme to tip customers back, positioning itself as the first quick-service restaurant to tip customers for tipping their delivery drivers.
Conclusion
The provided information details two distinct methods for obtaining free Domino's pizza. The Emergency Pizza programme offers a future-use credit for customers placing qualifying orders directly with Domino's, supported by brand partnerships with Twitch and Olive & June. The Uber Eats partnership provides an immediate discount on a specific pizza type for orders meeting a delivery minimum. Both offers are time-sensitive and subject to specific ordering conditions.
Sources
- Domino's, Uber Eats team up to give away $10 million in free pizza: Here's how to get one
- Domino's Emergency Pizza Program Has Returned to Offer Millions of Free Pizza to Customers
- Domino’s wants to make sure your hunger alarm doesn’t ring for long
- Domino's® Emergency Pizza Program Has Returned to Offer Millions of Free Pizza to Customers