The source material provides information on BEND36, a brand of cycling-specific performance products, including barrier creams, gels, and toning formulations. The data details the brand's scientific backing, professional endorsements, and specific promotional offers for trial kits. The information is derived from the brand's official website and product pages, which are considered authoritative sources for brand and offer details.
Brand Overview and Product Formulation
BEND36 products are developed in collaboration with CNR and Cleys, a long-established Italian cosmetic producer. The formulations have been tested by international scientific research institutions and are certified doping-free, ensuring compliance with World Anti-Doping Agency (WADA) standards. The cosmetic formulations have been specifically analyzed by ISA-CNR using in vitro tests to validate the concentration and effectiveness of active ingredients for their intended applications.
The brand has secured ISO 9001, ISO 22716, IFS, and ICEA COSMOS NATURAL and ORGANIC certifications. The marketing and innovation departments work to transform market trends and consumer needs into products with unique qualities and benefits. BEND36 is used by professional cycling teams, including current and retired World Tour professionals, and is created in partnership with Alberto Contador and Ivan Basso. The brand sponsors teams such as the Giro D'Italia, Trek Segafredo, EF Education First, and FDJ.
Product Range
BEND36 offers a range of products designed for different stages of cycling activity. The product range includes:
- A pre-ride barrier cream that reduces friction and prevents irritation in sensitive areas.
- A pre-ride barrier cream designed for women, which reduces friction and helps reduce painful sensations caused by long hours of activity.
- A pre-ride cream designed to warm the user up to best prepare for sports activity.
- An after-ride gel that provides an instant sensation of lightness to tired and/or swollen legs.
- A set of three products identified as needed for every type of bike ride, from the lightest to the most intense.
Promotional Trial Offers
The source material specifies a promotional offer for trial kits. This offer is presented on a product page and involves purchasing a specific kit to receive another product at a significantly reduced price. The details are as follows:
- By purchasing the Trial Pre and Post Ride Kit, a consumer will receive the Toning Gel for a payment of €5 instead of the standard price of €23.
- By purchasing the Trial Pre Ride Kit, a consumer will receive the Pro Endurance Gel for a payment of €5 instead of the standard price of €23.
The source material does not provide information regarding the availability of completely free samples (requiring no purchase), mail-in sample programmes, or no-cost product trials. The offers described are conditional on the purchase of a trial kit, which then includes an additional product at a reduced cost. There is no mention of eligibility rules, geographic restrictions (e.g., UK-specific availability), expiration dates, or shipping policies for these trial offers. The currency used in the offer is the Euro (€), which may imply a Eurozone-centric offer, but this is not explicitly stated in relation to UK consumers.
Conclusion
The provided source material details BEND36's product line, its scientific and professional endorsements, and a specific promotional trial offer. The brand offers cycling-specific creams and gels developed with scientific backing and used by professional teams. The only promotional offer documented is a conditional trial offer, where purchasing a specific kit (Pre Ride or Pre and Post Ride) allows the consumer to receive an additional product (Pro Endurance Gel or Toning Gel) for €5 instead of €23. The source does not contain information on free samples without purchase, mail-in programmes, or UK-specific availability and terms.
