The O2 Priority programme, also known as O2 Priority Moments, is a loyalty scheme designed to provide exclusive rewards, experiences, and offers to customers of O2 mobile services or Virgin Media broadband. It is not a traditional free sample programme for beauty, baby, or pet products, but rather a platform for accessing discounted or free treats, entertainment perks, and event tickets. The available source material provides specific details about the types of offers, eligibility requirements, and how to access them.
Understanding the O2 Priority Programme
O2 Priority is a premium loyalty programme offered to thank O2 and Virgin Media broadband customers for their business. It provides access to a world of exclusive rewards and experiences that are not available to the general public. The programme is updated monthly to keep the offers fresh and relevant to members' interests. Access to Priority is granted through a dedicated app or online portal, which can be used on any internet-connected device.
The core value of Priority lies in its curated selection of rewards, which can range from food and drink discounts to entertainment savings and early access to event tickets. The programme is positioned as a way to enhance the customer experience by providing tangible benefits that complement the core mobile or broadband service.
Eligibility and Registration
Participation in O2 Priority is restricted to specific customer groups. To be eligible, an individual must be either: * An O2 mobile customer (with an O2 number). * A Virgin Media broadband account holder.
Registration is a necessary step to access the rewards. When a user first visits the Priority platform, either via the app or website, they will be prompted to register their details. This registration process is used to verify that the user has a valid O2 number or Virgin Media broadband account. It is also an opportunity to enable settings like location services, which allow the system to display nearby rewards and experiences. Users can opt-in to receive text notifications when there are relevant offers in their vicinity.
If a customer changes their mobile number or loses their phone, they must go through the Priority registration process again to regain access.
How to Access Priority Offers
There are two primary methods to access O2 Priority: 1. Priority App: The free Priority app can be downloaded for iPhone, iPad, Android smartphones, and tablets. This is the recommended method for mobile access. 2. Priority Online: Customers can also access the platform via the O2 website on any internet-connected device.
For O2 customers who may not have downloaded the app, there is an alternative method to receive updates. They can text the word ‘PRIORITY’ to 2020 to register or receive information.
Once registered, members can browse and select from the available offers. Each offer typically comes with a voucher code or a digital voucher that must be presented at the point of redemption.
Types of Offers and Rewards Available
Based on the source data, O2 Priority offers fall into several key categories, though the specific brands and products can change monthly.
Food and Drink Treats
A consistent feature of the Priority programme is access to discounted food and drink items. The source material specifies that members can choose from a £1 savoury treat and a £1 coffee from Greggs classics each month. This provides a regular, low-cost perk for members.
Entertainment and Cinema Offers
Priority provides significant savings on entertainment. Members can obtain two Vue cinema tickets for just £9 at any location across the UK. Additionally, there is a 20% discount on cinema treats, which likely includes items like popcorn, drinks, and sweets purchased at the cinema venue.
The programme also offers savings on streaming services. Members can save on a Disney+ subscription each month, giving them access to new originals, blockbusters, and series.
Event Tickets and Experiences
A major draw of the O2 Priority programme is its exclusive ticketing service, known as Priority Tickets. This provides members with 48-hour early access to presales for thousands of gigs and events nationwide before tickets are released to the general public. This early access is crucial for securing tickets to high-demand events. The source material mentions seeing "some of the world’s biggest artists" through this service.
Beyond tickets, the programme occasionally offers more elaborate experiences. The source material mentions the potential for "all expenses paid holidays, limited-edition products, and VIP access" as part of the rotating rewards.
Redemption Process and Troubleshooting
To redeem an offer, a member must first select it within the Priority app or online platform, which generates a voucher. This voucher, which contains a code, must then be presented at the participating store or venue. It is essential to read the voucher's small print for specific terms and conditions.
If a voucher code does not work at the point of sale, the recommended course of action is to inform the merchant or partner first. The contact details for the merchant should be available within the voucher's small print.
Technical issues can occasionally arise, particularly with location-based services. If the app's map shows an incorrect location, users are advised to check their phone's settings to ensure GPS is enabled. If the location is still inaccurate, it may be because the phone is inside a building, on the move, or still updating its position. The advice is to wait a minute or two for the location to refresh.
Conclusion
O2 Priority Moments is a targeted loyalty programme offering exclusive benefits to O2 and Virgin Media broadband customers. It provides a rotating selection of free and discounted offers, including monthly £1 food items from Greggs, discounted Vue cinema tickets, and savings on Disney+ subscriptions. Its most significant feature is the Priority Tickets service, which grants 48-hour early access to presales for major events. Access is managed through a dedicated app or website, with a mandatory registration process to verify eligibility. While not a source for product samples in categories like beauty or baby care, it serves as a valuable platform for UK consumers seeking savings on experiences, entertainment, and regular treats.